Assembling this simple reference material is vital to maintain consistency and build connections with your followers. Inconsistent use of logos, colors, and fonts will make your brand disjointed which can lead to a disconnect with your intended audience.
Tailoring your branding package for each social media platform is about more than resizing images. Understanding each platform's intended look, style, and presentation can help you utilize the space provided to make your visuals pop!
Emotes & Emoji
These tiny images are used in a similar way on Twitch, Discord, Slack, and other services. They have paved way for a massive extension to our shared global lexicon. Having a handle on this new language can be a lot, but it is beyond important, especially when you want to make a new addition.
Captions and subtitles, along with other forms of accessibility, are a great way to reach a bigger audience that often feels overlooked and neglected by content creators. They also add opportunity to highlight your personality by adding a dynamic layer of information to your media.
Some parts of community management are always a trial, and learning the advanced aspects of yet another social platform is never easy, but you can take a load off by using various apps and bots to integrate your existing social communities and automate your feeds into your server.
Episode 01 - Acquisitions Incorporated: The Series